Fri 20 Jan 2006
Bob Parsons reports that ABC have rejected GoDaddys latest superbowl advert. (titled Window Washer) - frankly, I don’t get it, theres nothing wrong with that advert, its perfectly harmless.
FYI, Mr. Parsons is the entreprenuer extraordinaire behind GoDaddy. Go visit his blog here
Speaking of advertising, South Asian TV channels have their moments of fame too - witness this impressively orgasmic advert[1] (from Star TV India):
Click here to watch the Fastrack Ad
Fastrack orgasm advert, copyright Fastrack and Star world, used here purely to tittilate illustrate my point.
If the video does not play, please inform me
Oh, does anyone have any interesting TV adverts from Sri Lanka? Mail them to me please, I’d love to showcase them here..
Notes: [1] According to LOWE Lintas Bangalore, (makers of the Fastrack ad) “The idea is that Fastrack is for the Youth. We wanted to make the advertisement fun. We wanted to make it edgy, and get people to take notice of it, without us going overboard with the sex bit,” says Nikhil Vaidya, Marketing Manager, Fastrack. “It is not a take on F.R.I.E.N.D.S. The orgasm element, in the advertisement, is subordinate to the girls having fun at the guy’s expense. Sex is not the core issue of this ad,” he clarifies. [From Deccan Herald]
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January 23rd, 2006 at 4:18 pm
Bob Parsons will do VERY well….Look at the worst case, in which GoDaddy doesn’t get a commercial on the Super Bowl (whoops, the Big Game) and ends up putting the commercial on its website. Sure, they won’t get the Super Bowl audience, but they will get an audience of those people who are most likely to use GoDaddy’s domain name registration services. And they don’t have to pay $2 million or $5 million or whatever to ABC. And they get founts of all knowledge like me to publicize the situation for them. Pretty good marketing move.
(http://oemperor.blogspot.com/2006/01/godaddy-2006.html)